#Create and manage companies in Smart CRM
Company records provide the shared organization context for customer contacts, opportunities, tasks, notes, and approved custom fields.
#Who this is for
Use this guide when a customer, prospect, partner, or supplier organization needs an ongoing shared record.
#Create a company
- Open Companies and search first.
- Compare similar names using website, domain, phone, country, address, and known contacts.
- Select Create only when no matching record exists.
- Enter verified details and the correct account owner when applicable.
- Save, then link people, tasks, notes, and opportunities to this company.
#Maintain one organization record
Update the existing company as information changes. Do not create a second record just to record a new contact, meeting, or opportunity. Open the company record to review related people, tasks, and notes in one context.
#FAQ
#How do I distinguish companies with similar names?
Compare website, email domain, phone, country, address, and known contacts before creating or editing a company.
#Where should meeting context be stored?
Use a note linked to the company or related record; keep reusable structured facts in the appropriate standard or custom field.
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Related documentation
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Create and manage people in Smart CRMCreate customer contacts, connect them to the correct company, use verified details, and keep tasks and notes in the contact context.
Track opportunities in Smart CRMCreate an opportunity for a real potential deal, keep its stage aligned with evidence, and use the list or board to manage progress.